The influence of ETF influencers

You may not think TikTok influencers and ETFs have much in common, but there you’d be wrong. As the role of influencers on TikTok, Instagram etc. explodes, it’s only a matter of time before the broader ETF industry starts to figure out how to tap into the marketing potential of social media and how leveraging influencers becomes part of the core playbook for ETF marketing teams.

Are Active ETFs taking over the world? Maybe not

Actively managed equity ETFs grew 48% globally in 2023. Assets in actively managed ETFs in the US grew 37% in 2023, while passive ETFs only grew 8%. Outside the US, actively managed ETFs grew 28%.

Is it crazy to launch an ETF business nowadays?

What do Coinshares, Wisdomtree, Invesco, UBS, SSGA all have in common? They all recently cut fees in order to remain competitive. Not so long ago, pundits were claiming the ETF price war was over. Well, we guess not.
Obviously this is music to the ears of investors, but must feel like a kick in the nuts for the managers.

2024 will be the year of …

2023 was a fairly fulfilling one with a record stock market performance for the US, a record annual ETF performance for the VanEck Crypto and Blockchain Innovators ETF, record ETF inflows across the globe, the SEC finally approving a spot Bitcoin ETF and let’s not forget, a new war. So what’s in store for 2024?

Whoever said crypto is boring?

crypto by blackwater

There’s never a dull moment in the world of crypto and this story has been 10 years in the making since the first filing of a Bitcoin ETF. There was a court case, a hacked social media account, a frenzy of anticipation, but finally it came with news coming through last week that the SEC had approved all 11 Bitcoin ETF applications. But, what happens next?

Bitcoin or Bust

Bitcoin or Bust by Blackwater

SEC approval of a Bitcoin is likely to have a positive impact for sure, but is it really going to cause the underlying price to skyrocket? For those who forget, Bitcoin ETFs already exist in a number of countries so a Bitcoin ETF is not exactly new.

How to guide to enter the European ETF market

Blackwater etf and digital assets newsletter

Blackwater has produced a new ebook on How to Enter the European ETF market. Normally this info would form part of Blackwater’s consulting services, but we are giving it out for free to anyone who is interested in entering the space.

How to achieve success in the ETF game

etf

God loves a trier and so we are back with a new Podcast: ETF SUCCESS STORIES. The first episode is out now featuring the Co-Founders of BondBloxx and it’s pretty cool if you ask us. Getting the inside story of what it takes to succeed in the ETF industry should spark the interest of everyone, so we hope you take the time to check it out. Plus, lots of great more interviews to come.

ETFS: ‘Some asset managers might be smoking crack’

etfs

ACTIVE, ACTIVE , ACTIVE, that’s all we hear about now as if it’s like some sort of new found discovery. Correct us if we are wrong, but the ETF industry has been advocating passive investing since the beginning of time claiming ‘you can’t beat the market’, ‘active management doesn’t work’, blah blah blah.